ANAIS analytics
Anais Analytics is a web analytics solution for companies that provide valuable information about web site traffic and effectiveness of the marketing plan. Now, thanks to powerful functions, flexible and easy to use, you can view and analyze the traffic from an entirely different perspective. Anais Analytics helps you design more targeted ads, to improve their marketing initiatives and create websites that generate more conversions.
benefits of web analytics
Web analytics have a number of advantages. They are a product of high throughput analysis, easy to use but, despite being easy to use, provides the functions required by professional web analytics. The analytical work for any website, whether a large corporate website with a high rate of data exchange, and for small sites.
has three main advantages:
- Working directly with large amounts of data to all users of the web allows us to detect very specific usability problems. It's easy
- improved usability test and demonstrate the success or failure of a design change (factor to consider when the decision maker to convince of the need to invest in design and usability studies .)
- In a market where web applications have increasingly less time in pre-production, web analytics is essential to optimize and improve the whole website.
Functions
ROI advertising
Measure the effectiveness of their advertising initiatives display, search, new media and conventional channels.
Track multiple channels and media
Compare usage metrics of your site with average parameters of the sector and monitor the video and Flash content, applications and social networking sites.
Data Query
out trends, patterns and key comparisons with the conversion funnel graphic, graphics, dynamic allocation functions and a host of advantages.
Custom Reports
Create reports, panels and segments according to the needs of your business.
Sharing and communicating information
management controls and email reports allow you to share data with anyone in the company.
Integration and reliability with guaranteed Google
Anais Analytics is part of a package of related products that are combined in the familiar Google platform.
INTELLIGENCE ANALYTICS
Anais Analytics reports and monitors automatically alerts you of important changes in the patterns of data.
ADVANCED SEGMENTATION
Isolate and analyze segments of traffic with a fast and creative interactive segments.
FLEXIBLE CUSTOMIZATION
Get the data you need, organized in the way you want to see them with custom reports, custom variables and follow a flexible API.
MONITORING OF ELECTRONIC COMMERCE
Track transactions to campaigns and keywords, get loyalty and latency metrics, and identify their sources of income.
OBJECTIVES
Track sales and conversions. Assess the involvement of the site goals as the threshold levels that you define.
MOBILE TRACKING
Follow up Web-enabled phones, mobile websites and mobile applications.
API FOR EXPORT DATA
export"
Integrate business information and develop applications that access data from Anais Analytics.
ADVANCED ANALYSIS TOOLS
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Perform advanced data analysis with pivot tables, filtering and multiple dimensions. Discover new trends and perspectives displays motion graphics.